Monthly Archives: September 2007

Blade Runner DVD: The 3 Director’s Cut & Other Versions


BLADE RUNNER is one of the greatest films ever made. It’s not to everyone’s taste but it’s what films should be – idiosyncratic and a personal vision from a director. Of course, it involves a great screenplay, great acting and engaging cinematography but ultimately, it’s the director’s imprint that makes it a classic. While nearly every movie that gets released today starts with A FILM BY as if to imply that “Norbit” is not just a product created when they realized they had a 3-week comedy gap in their spring schedule … Blade Runner is truly A FILM BY RIDLEY SCOTT.

And unlike a lot of other films that gets re-cut and the original buried, Warner Brothers and Ridley Scott have wisely made EVERY version available for us to view, to analysis and most importantly to appreciate as a viewer, as a film fan and as film geeks.

You can read this summation from the NY Times. (SPOILER ALERT).

It’s hard to believe it’s been 25 years but like most people, I missed it upon it’s initial release in 1982 but saw it upon its video release. I was mesmerized and thought it was one of the greatest movies ever – apparently, it received middling reviews upon its release but most people have come around to realize how layered and textured the film really is.

Because the movie tested poorly, they asked Ridley Scott to re-edit and add a voice-over narration much like Martin Sheen’s in “Apocalypse Now.” Ultimately, it also did not do too well in the theaters – original release date June 25, 1982 – grossing about $35 million dollars.

The first release was in VHS and was simply titled BLADE RUNNER.


It was essentially the poster artwork other than the snipe at the bottom – and yes, this is from my collection as …

This THEATRICAL VERSION never had an official DVD release in the United States (see below).

Later, there was an extended cut release from the international version released on VHS but it was not vastly differently.

Though as the years moved along, it began to gather more and more acclaim and appreciation – soon becoming a cult classic.

In 1993, the DIRECTOR’S CUT version was released on VHS. This was a radically different version without the voice-over and covered in greater detail in the NY Times article.

When the DVD finally came, this was the version available, now called: BLADE RUNNER: THE DIRECTOR’S CUT.

Now for most movies, that would pretty much end there, the ‘studio” version and later, the director gets to go back and show us his original vision without the input of a mall preview audience who got $5 off at the Snack Shack to watch a movie and point out how they are smarter and more interesting than Ridley Scott …

Since, it’s the 25th anniversary, they decided to let Ridley Scott not only tighten it up a little more but refresh the special effects … so, coming in very limited release and on DVD in December, BLADE RUNNER: THE FINAL CUT.

To celebrate, WB is putting out a cottage industry of BLADE RUNNER:

Starting with:


Blade Runner (Five-Disc Ultimate Collector’s Edition)

It features:


The last one is an oddball one for real, true film fan geeks, BLADE RUNNER: WORKPRINT EDITION is literally just that – so now you can really see the director’s vision and editing process change from the editing reels (as they did back in 1982) to a theatrical to a director’s cut … for the ultimate fan of BLADE RUNNER and films!

There are also a slew of featurettes and other items in the suitcase, click on the link to check it out AND the suitcase and all the special versions are also available in Blu Ray and HD DVD.

Okay, this might be a bit of a film overload for most people so you can also get the:


Blade Runner (Four-Disc Collector’s Edition)

It features:


The main difference is you do not get BLADE RUNNER: WORKPRINT version in terms of film content – the difference is about $25 – you also do NOT get the briefcase plus the other items included:

“The Ultimate Collector’s Edition is packaged in a limited edition, numbered “Deckard” briefcase and features rare and collectable memorabilia such as a Spinner car replica, Unicorn figurine, Illustration and Photo cards, and a lenticular Motion Film Clip in lucite.”

But WB wants to cover all the entire possible market …


So if you have the Director’s Cut DVD and just want BLADE RUNNER: THE FINAL CUT (2007) re-edit and refreshing of some special effects …and re-mastering of course, then you can just get this final version which also comes with a documentary on a 2nd disc.

All coming December 18, 2007. Links are to Amazon pre-order.

BLADE RUNNER: DIRECTOR’S CUT (1993) is going out of print but you shouldn’t have any problems finding it separately.

You can still buy the used BLADE RUNNER: THEATRICAL on VHS but now that the DVD is coming out in the “briefcase” version, it’s less appealing …

But whatever version you see and now it’s even greater we get to see EVERY ONE of them, it’s truly is a FILM BY … and that Ridley Scott guy is also a pretty good TV advertising director, you might’ve seen his work with Apple?

Great WIRED interview – transcript & podcast.


Filed under Design, Film, Marketing, Media, TV

Online Address Lookup Via MelissaDATA

melissa data

If you are like me and are curious about knowing more about where you live, then you should bookmark this site. For example, if you ship a lot of packages or have a lot shipped to you (hello, ebay!), then it pays to know your zip+4 address (here in the U.S. gentle overseas readers).

Additionally, with one free lookup, you can enter your home address and with one click find out:

+ Carrier Route

+ County with links to county demographics and county map

+ Representative, Party & District (for those that still need passport help)

+ Latitude & Longitude (great for google map mashups and gps fun)

+ Census entries

+ Prizm Code (find out which segment marketers think you belong to…interesting stuff) and more.

The Prizm Code where I live was described in 2006 as”Country Squires”. This Prizm Code describes “the wealthiest residents in exurban America live in Country Squires, an oasis for affluent Baby Boomers who’ve fled the city for the charms of small-town living. In their bucolic communities noted for their recently built homes on sprawling properties, the families of executives live in six-figure comfort. Country Squires enjoy country club sports like golf, tennis and swimming as well as skiing, boating and biking.”

Well, la-tee-da!

I didn’t know I had it so good. I guess not everyone of our readers pays for their Bentley to be washed and waxed? Sheesh. If only I had it so good. But certainly, many of my nearby neighbors do…hmmm.

UPDATE: The detail on the codes have changed. The printout I saved from 2006 provided much more data for free (such as the Prizm codes). Bummer. I guess they thought they provided too much…

Here is what the Prizm code lists for ‘Country Squires’ in 2007:

“Demographic Description:
Wealthy Middle Age Families
Urbanicity: Homeowners
Predominant Age(s): Age 35-64
Employment: Professional
Education:College Graduate+
Race/Ethnicity: Mostly White
Preferences: Have broadband internet access,
Go skiing, USA Today, The Disney Channel TV, GMC Denali”

Follow the link and see how you are being categorized without you knowing it. For fun, post a comment about where you live!

Leave a comment

Filed under Internet, Marketing, Media

Halo 3 Sales Huge On First Day Of Sale

master chief halo 3 Die Wii scum!  Eat Plasma PS3ers!

Microsofties are twirling their mustaches with their first day of sales for Halo 3 exceeding $170 Million.  In one day.  Industry analysts project hardware sales to spike accordingly over the next month for those that see the game as a ‘must have’ since it only can be played on the Xbox 360.

Additionally, the Live component is sure to see and upsurge as well.  Maybe their games division will finally make a profit?  Probably.  But how do you follow that act?


Filed under Computing, Marketing, Media, Video Games

Amazon launches music download killer to challenge iTunes

amazon mp3

But will it actually take much of a bite out of the Apple?

More than 2 million songs – including those by Amy Winehouse, U2 and 50 Cent – will be made available for download from Amazon’s US site, with tracks costing either .89 cents or .99 cents, and albums between $5.99 and $9.99.

The songs are set to be sold through a store called ‘Amazon MP3’. It will have no copy protection technology attached (HUZZAH!) meaning the songs can be played on a variety of devices and not just Apple’s iPod.  Hmmm…$1.29 versus .99 cents (ok, more like .99 vs .89 for most songs). Maybe Amazon is on to something there?

Major music labels Universal Music Group and EMI Music have signed on to sell their tracks on Amazon, as have thousands of independent labels but they still lack several of the biggest labels such as Warner Music Group Corp. and Sony BMG Music Entertainment.

Bill Carr, Amazon’s vice president for digital music, said some record labels add a digital watermark to MP3 files that indicate what company sold the song and Amazon adds its own name and the item number of the song for ‘customer service purposes’. He added that no details about the buyer or the transaction are added to the downloaded music file.  Yeah, sure.  We trust you buddy.  About as far as I can throw a truck load of ipods.

If you love music you tend to want a permanent copy but music bought from iTunes is fundamentally shackled: Nearly everything you purchase from the store will never work on any device not made by Apple.  Good for them.  Sucks for you. If they just didn’t make it so dang easy and seamless to buy the stuff…

Most of the tracks on iTunes are gummed up by Apple’s copy-protection scheme, called FairPlay. Under these restrictions, you can put your songs on just five computers at a time; make only seven CD copies of a particular playlist; and, if you want to go mobile, the iPod and iPhone are your only option.

Considering overall selection –  Apple’s iTunes has Amazon by the short hairs :  6 million songs vs 2 million.  Not even close.  But Amazone is just getting started and competition is a GOOD thing folks.  If all Amazon’s play does is make iTunes a better and lesss expensive experience…it’s all good.


Filed under Apple, Apple Mac, Computing, Internet, Marketing, Media, Music

Steve Jobs Can Now Erase That Pesky Woz From His Photo Collection

This video blew me away. Can you imagine Mac users getting this resident on their Powerbooks? All I can say is, “Gimme!”  Seamless reality distortion is now a reality!

“Seam Carving For Content Aware Image Resizing”…It may be so cool from a personal usage standpoint but it is downright disturbing to know that some of the first buyers of this type of technology will certainly be the MSM and perhaps even governments and rich celebrities.

What the heck is seam carving…? It is a type of digital manipulation where you can carve entire people out of images with almost zero distortion left behind.

For example: Have some really cool photos in France with your ex-spouse but want to keep the images without that person? No sweat. Fire up this software and, POOF!, they will be gone as if never there. Your memories of hell in France are transformed into the cool solo trip to Paris. Voila! C’est magnifique!

The two presenters mentioned in this presentation at SIGGRAPH 2007 are Shai Avidan of Mitsubishi Electrical Research Lab and Ariel Shamir of The interdisciplinary Center & MERL.

I first Stumbled across this video on the DailyMotion website in French and then searched for it on YouTube so the ogre at the gates of WordPress would let me embed the video file.

Anyone else out there know about this stuff? Is there any way to keep the folks in Redmond as far away from this as possible? Heh.

1 Comment

Filed under Computing, Design, Media, Science

20 Years Ago What 1 GB Looked Like

1 gb comparison

Whoa.  Amazing what just 20 years will do for technological developments.  That big hunking looking thing is a 1 GB disk drive for an old IBM mainframe computer.  The little chiclet is a 1 GB sandisk card.  Wow.


Filed under Computing, Design, Gadgets, Internet

Mattel Pixar Cars: Mia & Tia – All the Possible Variants


One reason we might be seeing the Mia & Tia Movie Moments 2-Fer for a while, Mattel can keep re-painting it and they know we’ll keep buying it.

(okay, the real truth is they could sell a lumpy piece of black plastic if they called it LIGHTNING MCQUEEN FIRST ROAD REPAIR – we’d buy it and the second version as well 🙂 or 😦 )

So, what’s next for Mia & Tia?

Of course, as flighty Chick Hicks fans with a big “foam” C?

Mia & Tia as McQueen’s Dinoco Escorts?



Mia & Tia with different expressions as Chick Hicks Dinoco’s escorts in McQueen’s “nightmare” scenario?


Mia & Tia as the Gold Twins with McQueen?



Is it just me or does “Nightmare” Dinoco Chick Hicks have some platinum front headlamp plates? Hence, perhaps an exclusive TRU three-pack of Dinoco & the goldsome twins with headlamps on?

(BTW, the Gold versions also seem confirmed and along with rumors of more 3-packs versus 2-packs, the only question is whether they come with Chick or LM).

Since the headlamps are on – might as well repaint them red and voila, another 2-pack!

And of course, followed by various expressions Mia & Tia?

Or as reader, “Matt” pointed one I’d forgotten about – as waitresses at Flo’s …

This should pretty much take us to the sequel … by then, we’ll have the check for selling our other kidney … of course, we’ll be down for a spleen for everything that’s coming in 2008.

And pure speculation about what might be coming in 2008 or 2009?


Filed under Film, Marketing, Media, Retail, Toys

Mattel Pixar Cars Checklist: How to Collect (Updated)


“Mary” asked: “I have been collecting since the first wave. I’m confused a little about which Cars to collect. Is everyone getting each car depending on the wave and normal vs. supercharged set? Do I collect all the same cars with each wave? This is getting to be a very expensive collection for DS but I’m addicted … and broke.”

Mary, welcome to the addiction 🙂 or 😦

This presumes you are only collecting the CARS that are offered on blister-pack “j-hook” CARDS.


This is known in the biz as a blister pack as it has a plastic display area – most of them also have a hook built in or in this case, added so it hangs on a peg – or a j-hook because it’s shape is like the letter “J.”

This also includes the multi-pack versions.

The releases:

12-Back Desert Design
16-Back Desert Design
Supercharged Cards (21 to 23 various)
Night Speedway (Wal Mart) & Target Exclusives
World of Cars

Desert/Classic Art Multi-Packs
Supercharged Movie Moments Multi-Packs
Movie Doubles (TR Exclusive)

The “World of Cars” is the newest and latest. More Photos Here.


(our blog post on all othe other card backs is here).

SO FAR … Through November 2007, you have many ways to go:


79/78/77/75/73/72 CARS

The smallest collection would be just ONE of each version so once you got LIGHTNING MCQUEEN with the 12-back card design, you are not buying him again in the 16-back version nor the Supercharged version since they are the exact same CAR only with a different card. Or since you have BOOST & SNOT ROD in the Movie Moments 2-pack, you are not buying them again on their own cards.

Of course, this is not 100% accurate as you will have some doubles – depending on if & when you bought the multi-pack (like you might’ve already had a Sally but bought the multi-pack to get Crusin’ McQueen).

Now, the count of 79 is slightly ahead as it includes Flea, Flik, Fred, Pit Crew Guido, and Tom Race Official which probably may not hit stores until mid-December – and Flea Flik at least in the US may not arrive until early spring but you’re mostly set to early 2008.

This also includes the Red Rimmed Fabulous Hudson Hornet & the “incorrect” white one even though both are identified simply as Fabulous Hudson Hornet.

Options Within …


“Rollin’ Bowlin’ Mater” does not actually appear in the movie but he is part of three sets:

The Mattel 2006 Factory Set
Rollin’ Bowlin’ Game
& 2006 BJ Warehouse 6-pack

Since he doesn’t appear in the movie, you can argue against his inclusion but Mattel sought fit to include it in the Factory Set and Pixar has obviously signed off on it at least three times … You could just as easily argue that the white rimmed Fabulous Hudson Hornet is also incorrect as he never appeared in the movie (Doc Hudson “dressed” as the Fab Hudson Hornet is always with red rims). But if you want to delete RB Mater, that’s 78.

Speaking of which, the Blu Ray Blue McQueen is also not actually from the movie … so if you go by strict rules, you’re done to 77.


This also includes the variants of Sally & The King. I have looked at the photos and I say me’h but that’s up to you if you want to add to the total. The King & Sally do look so ever slightly different – personally, they are so slight, I don’t really count them but that’s your choice. If you agree, you are at 75.

Kori Turbowitz also comes in two versions, a straight/level sticker version and angled. It is pretty slight but your call. If you exclude the variant – you’re at 74.


Of course, there are some who argue that planes are not cars even if they appear in the movie – if so, your count is 72.

If you need a checklist, go to our EDITGRID checklist and click on the TAB marked OPENER LIST (whether you open them or not is your call).

This is the minimal collection up to now to be considered a “completist” and a solid way to go.

For instance, if you’re not opening them, then you can just collect the FIRST card the CAR makes an appearance and stop there to call it a day since next year, all of the 2006 CARS will be re-released for at least the second if not the third or fouth re-release … BUT all EXACTLY the same car.



The next choice up would be if you collected ONE of every cardback variation release including duplicates such as 3 LIGHTNING MCQUEEN’s available as a 12-back, 16-back and Supercharged card, etc … This would generally qualify you to be called a completist. But this where the river diverges into what you consider to qualify as a complete set … some options to consider from here on out … and whether you want to collect EVERY packaging version & variant or not …

The count is around 215 COUNTING every variant and every version of every possible released on blister cards including multi-packs and some not technically on blister cards.

Now, personally, you can decide what you consider to be a “completist” so you can start subtracting from this total … starting from the strongest arguments for inclusion to the weakest:

While Mack (the cab portion) is not even technically metal, he is in scale and certainly a huge component of the movie so I like to believe he should be included but you can not count him if you so choose. You are at 214 if you subtract him.

The Rollin’ Bowling Mater argument again? Only available on 500 cards but presumably most people who own the 500 sets of the Factory 2006 Case are not going to open it up so is that the equivilient of owning the Rollin Bowlin’ Mater from the Bowling Game or the BJ Warehouse box (not technically on cards?) and if most of the Piston Cup Racers are only released in boxes, are you really not going to consider them as part of the set. So, you can subtract Rollin’ Bowlin’ Mater but I think the argument is pretty weak to exclude him … if you do, you’re at 213.

Now, the biggest divergence of the two completist camp is probably the multi-packs. Personally, I see them as the box sets. If it’s different, I’m willing to collect it but I don’t see a point in collecting Red & Stanley as a Desert back, as a Supercharged and not as World of Cars – though I believe a completist should own every version of Lightning McQueen on every card version as an individual card … is that logical? Hard to say 🙂 but to me, here’s my argument is that everything on an individual card is the main line. To me, multi-packs and box sets are a supplement to the line. so, if it’s a repeat of something on a card, what’s the point? Do I need the Townies set when I already have all 5 “townies” on individual cards? If it’s UNAVAILABLE at the time on an individual card, then yes, it’s part of it but as nice as Darrell Cartrip & Bob Cutlass are as a set, if they are already on individual cards, what’s the point?

Though I’m going to consider that as long as it’s the first release, I’ll count that … so I’ll count Sarge & Fillmore during its first release (as a MM set) but not on World of Cars cards as a set … so that count minus “repeats” of any multi-pack including the TRU ones … That’s a WHOPPING 33 CARS deleted or a total of 180.

By that same measure, you could subtract the 9 Target exclusives (3 Easter, 3 Pumpkin trays & 3 “ornaments”) and dismiss them merely as packaging versions – this is where you would diverge into whether you are a completist individual card collector or a complete completist … prior to the WM exclusive releases, I was more dismissive of them but since the WM exclusives will be re-released as regular World of Cars CARS in 2008, it’s harder to dismiss these just as repeats … but subtract 9 if you are not collecting them. Now it’s 171.

There are three releases of the 12-back CARS that came without the “License to Win” promo info. (see our card back post for details). Only Sarge, Lizzie & Wingo are also available WITHOUT the promo info – if you don’t care, subtract another three. Now down to 168.

There are Thailand versions of Sally & The King that differ slightly – again, personally, I don’t think it’s very significant (Sally’s Porsche logo & license are smudgier & The King’s rear quarter panel is narrower). Not collecting them? 166.

The new WM exclusive KORI features her from the scene as a reporter who is ready to interview McQueen but when Mack opens his back, McQueen is gone. In that scene, a PRESS sticker/magnet is clearly visible on her front left quarter panel and it’s straight/level – however, the diecast features that PRESS “sticker” in a variety of positions from level/straight to slightly askew to angled … I’m counting the angled (about 27 degrees) as one version and the level one as another. If you don’t subtract one more for 165.

There are now 8 WM cards and 4 WOC cards that come in two versions, one reads NEW on the front – one does not. Personally, I think they are counted as the packaging variant is easy to spot – if you disagree, you are at now at 153.

This count DOES also include the extra 2 versions of Fillmore available as “Filmore.” Again, hard to ignore as it’s on the front and back of the card.

There are now 6 oddball Canadian cards that by most appearances seem like part of the US line (no other languages to tell them apart ON THE FRONT, the six cards are CARS that did not appear as SC in the US: Rusty, Dusty, Flea, Flik, Dinoco Helicopter & Yeti, the Abominable Snowplow – yes, YETI appeared in the US on a SC card but not with his full moniker) so if you’re not counting these … 147 …

Blu Ray McQueen – not in movie? That’s 146.

Though in my opinion, a completist is either 180 or 213 … I think the two completists paths are either:

OPTION A – Everything on hanging card
OPTION B – Everything on single cards and anything new on multi-packs …

Because with LAUNCHERS & the 3-PACKS coming … you might have to decide now.



brand-new-mater2.jpg ramone-green2.jpg

If this is the avenue of collecting you’re pursuing, then from our EDITGRID checklist, you can use either the BY WAVE or BY NAME & PACKAGING tab sheets.


180/213/215 … 220/243/245

So while 146 to 180 to 213 will cover 95% of the “completists,” there are those that need to be complete COMPLETE – then this is your category.

Because in addition to being complete above, are you really complete? Because there might be up to 41 CARS on the Supercharged cards that come in a with poster and without poster version. Though we’re not sure of the exact number since it looks like the white rimmed version of the Fabulous Hudson Hornet will probably not be released anymore so there will probably not be a version with the poster – so is the poster count 40? Not sure because the recall cut into shipments so we’re left hanging as to whether ALL the shipping “Supercharged” CARS come with posters.

Also note – limited to 500 is the Mattel 2006 factory set which is a box containing all CARS released in 2006 including 2 CARS never before featured on individual blister cards (Rollin’ Bowlin’ Mater & Dirt Track McQueen).

Counting these 2 would be 215 or 245 so far but since if you got a set, who is going to break it up? In fact, I’ll bet 95% of people never will even break the seal … so can you really count it – or is it just an oddball anomaly? I would say since it’s limited to 500, most people are not going to consider this set part of being a completist – it’s a nice bonus but sort of like being hit by a meteorite … (it might hurt but eBay will make up for it 🙂 )


It helps to be a little crazy to collect the line 😉 but you can also see there’s lot of ways to slice & dice this line and there are complestists AND there are completists … because no matter how complete you think you are there, there’s always more and you have to draw the line … you collecting EVERY box set – you going to buy both the Piston Cup race sets (the oen with the track)? The first one with just LM and the new one with 4 other racers? You going to collect the international ones? How about ones with the stubby j-hooks on the back versus the larger current lift up j-hooks? See, the only checklist is the one you, your & you (and your banker) agree to so good luck!


It in the next few months, you will have to decide how complete of a completist you will be as Mattel has already started re-releasing older CARS on “World of Cars” cards (ie: changing from “supercharged,”) so you’ll have to decide if you want one of everything as long as it’s on a different or just the first card version of that particular CAR.

So, give or take, there will be a minimum of @160 CARS before 2008 counting repeats on cards/in movie moments sets.

I’m not going to scare you by counting the CARS coming in 2008 just yet …


People often asks if a particular CAR counts or is it an accessory – in particular, does Frank or Bessie count?

Here’s my opinion.

If you answer YES to any of the following criteria, yes it’s canon:

a) Is it issued on a single or multi-pack blister card by Mattel?
b) Is it in scale?* (well mostly, diecast toys are never 100% to scale to each other or otherwise).
c) Is it mostly metal?

Bessie & Frank are both plastic and NOT in scale … but neither is the blimp however, the blimp comes on a card – Bessie & Frank do not. In actuality, Bessie & Frank fail on the three criterias. Bessie & Frank do NOT count as part of the CARS set … you are free to collect them but they are not official.

Mistake CARS still count like white rimmed FHH or Rollin’ Bowlin Mater – they can answer YES to all three.

The only CAR that barely makes even though it fails on two counts is the Mack cab portion. It is IN scale to the other CARS even though it’s all plastic and it does not come on a card … I would consider it to be part of the line – especially since he’s sort of a main character also … and he can answer YES to Part B.


Clearly there is money to be made when you are the first on the block with any new CAR. People will pay $10 to $40 to own it but beyond those few weeks? It’s not as easy to figure out.

The problem is of course even if you made no real return so far and presuming you pay the cheapest (around $4 including tax), you’re already talking about a $650+ for a complete set for everything at end of 2007. Not an easy sell no matter what it is … but of course, you’ll want to make some profit – even minimal so is it $700, $800 or $1,000 at the end of 2007?

And unlike previous generations of toys that became valuable because so few were kept mint, from the recall we already know that some 500,000+ Sarge’s have sold (presuming it’s in about the same quantity as most others), how many of that 500,000+ sets sold far of CARS are MINT and/or complete?

And once it passes a certain number, it’s intimidating to start collecting – for instance, if you started today and just wanted one of everything to open? You are about 70-100+ CARS behind the times? By next year, will be 200? 250? But maybe that’s your angle to sell your set – GET IN WHILE THE GETTIN’ IS NOT AS CRAZY NEXT YEAR 🙂

The upside? It’s Mattel where Hot Wheels collectors are truly the crazy ones – so if a few convert … all it takes is two bidders to make your collection ultra valuable.

And the great thing about animation is when this generation grows old and reminisces about CARS, they’ll want it but you might have to break the set up to sell it – of course, we’ll probably have like 80 Piston CARS and crews by next year so … in 23 years when the 7 year is a college grad & gainfully employed at 30 – he’ll be ready for some MINT on card CARS …

Also keep in mind this is complete unknown territory – there has NEVER been this successful of a diecast movie tie-in with so many characters/CARS being sold. The closest might be NASCAR where you could try and buy up every paint scheme to have a starter grid but even then, different drivers license to different manufacturers and not every race car is available so where the whole craziness takes us is into unknown territory. Will Mattel try to milk next year as the last year? (Not even counting diecast, it’s even RARE, RARE, RARE for a movie tie in to last this long) … or will Mattel try and milk it until a sequel – maybe in 2011?

As you pointed out, one thing is certain – BRING CASH MONEY and/or PAYPAL.


The “how to display” post was moved off on its own because people could never find it and I could never remember which other post I attached it to 😉 …



If you want a recap of the Mattel Pixar CARS line from the beginning.

Mattel Pixar Cars Checklist: It’s What to Collect

Unlike other toys/hot items that stay hot for a few weeks or months – this Mattel Pixar CARS diecast line has pretty been SIZZLING for 16 months – not just rare but almost un-heard of.

The post below outlines why the line is so difficult and some solutions. There is a list of the main retailers, some online options and for international customers, some options.

Mattel Pixar Cars: I Want to Buy But Where?


First, one way to skip the driving around is to buy sealed cases, here is a brief rundown on what that is AND what are the CARS coming this holiday season (the last two months of 2007):

Mattel Pixar Cars Checklist: New Sealed Boxes

And what’s coming in 2008 by the sealed case:

Mattel Pixar Cars Checklist: New Sealed Boxes Holiday 2007 & 2008

Or what’s the latest on the shelf cards & CARS look like?

Mattel Pixar: What’s in Stores Now

If you wish to plot out what CAR will make its first appearance & in what box in 2008, a friend of 2aDay has thoughtfully provided a spreadsheet you can download or it’s also been added to our online checklist/spreadsheet.


For those on the intermediate & advanced stages of this obsession (yes, I has the fever! I has the fever 🙂 ) … you’ll want a “field guide” to spotting what’s what:

A Basic Checklist (in spreadsheet form)

The checklist offers a few versions on how you like your poison 😉

Then of course, a more indepth guideline on how to collect them – just one of each? one of each available on a different card?

Mattel Pixar Cars Checklist: How to Collect

As you progress further, you might need or want a guide to understanding what do the three different designs on the front indicate and how complete of a collector you want to be:

Mattel Pixar Cars Checklist: Card Backs

Info on the Blu-Ray Dinoco “Blu” CAR

The LIMITED & EXCLUSIVE Disney Blu-Ray “Blu” Dinoco McQueen


Of course, by now, you’ll want to know everything and plan your budget carefully … Mattel will definitely release 35/36 of the Piston Cup Racers in one massive collector’s set but will they release them in smaller sets? Our speculation on why rioting is probably not necessary:

Mattel Pixar Cars: All the Piston Cup CARS-Speedway of the South Box Set

If you prefer to see some of the cardbacks in a larger file size or to view the two posters for a visual look at the CARS to collect, our FLICKER page is here.

Did you know the Blu-Ray DVD (for HDTV’s) will include a “name-spotter” feature that will let you see the names of 217 CARS within the movie?

Mattel Pixar Cars Checklist: It’s What to Collect-Part II – 217 CARS?

And while we’re at it – pure speculation on our part as to what might be coming next?

Mattel Pixar Cars: What’s Coming in 2008 or 2009

Mattel Pixar Cars: What’s Coming in 2008 or 2009? Part II

Mattel Pixar Cars: Mia & Tia – All the Possible Variants

Whether you want a nice display case or a plastic box to keep it night and sealed/unopened, here are some links that should point you in the right direction.

How to best display your CARS?

Here’s what my collection looks like so far … just on a bookcase now because I’m too scared to look at another “easy assemly” instruction 🙂 though that Ikea glass case looks like nice and at a great price

Our Photo Blog


Details on the Mattel sponsorship & CARS charity auction for CAAF (Children Affected by AIDS Foundation):

Mattel Pixar Cars & Children Affected by AIDS Charity Auction

While Frank the Combine on eBay seems enticing, you might want to know that he’s very small and all plastic but there are some other options …

Mattel Pixar CARS Movie: Frank the Combine – eBay Warning

The 2006 Mattel Factory Set …

The Scoop & Our opinion of it and thanks to Noel, some great unboxing photos

Too much money in your bank account – starting collecting the other CARS line …

NEW Mini Adventures CARS & Playsets

The Sarge Recall:

Mattel Recalls Pixar CARS Sarge Diecast Metal Car

Nothing very insightful about what’s coming but still good to know that CARS is bringing in money and everything is looking smooth.

Mattel Pixar Cars: 3rd Quarter 2007 Earnings-Financial Numbers


Yes, more speculation & answers on our part but the stars and other things seem to be syncing up for a 2011 sequel:

Pixar CARS 2 Sequel: Rumors, Rumors, Rumors


Filed under Film, Marketing, Retail, Toys, TV

I Can Has Job Back?

Dan, Dan, Dan.

You screwed the pooch once.  Is it really worth it to do it all over again?

Page Six:  “It will just remind the public of the dark ending to his career,” said venerable publicist Michael Levine. “Time has a way of softening the public’s collective memory. This suit will just bring an aroma of negativity back to Rather at a time when the scar was starting to heal.”

That train left the station waaaaaaaaaaaaaaaaayyyyyyyyyy long ago.

1 Comment

Filed under General, Media, Politics

Cool Business Card Designs

It is not always easy to find a cool business card design. Most are fairly pedestrian but on occasion you may obtain one that makes you say, “Cool!”.

Here is a link to a site that has captured many examples of very cool business card designs. Here are a few to whet your appetite:

feather biz card

Scratch and read variety.

furniture biz card

Hand made furniture deserves something special don’t you think?

dental biz card

First impressions and all? (sorry, couldn’t resist).

Follow the link for many more (thanks to the folks over at

Our launching a business post also covers Business Card Designs.


Filed under Advertising, Computing, Design, Marketing